SECURE Partners with Safety Glove Manufacturer, HandLandy

SECURE is now the exclusive provider of the Handlandy brand of safety gloves.

Handlandy is a world-class safety glove manufacturer that specializes in making high-quality, durable work gloves for the most dangerous job environments in the world:  Oil & Gas, Construction, Mining, Welding, Mechanics, Equipment Operators and Drivers, Landscapers, etc.

Originally an OEM manufacturer for many of the world’s top safety brands in the USA, UK, Australia and Europe, Handlandy wanted to the ability to service clients directly in order to have unrestricted access to user feedback which can be used to improve their product offerings.

Handlandy will be entering industrial markets with two initial product offerings:

Flex-Grip: Hi-Viz, Anti-Vibration work gloves

  • Flexible & Breathable: Spandex back has an ergonomic mesh design that improves dexterity and breathability, making your work easier and more comfortable.
  • Anti-Vibration: Reduces shock and vibration from power tools etc.
  • Maximum Durability: Durable synthetic leather palm with padded patch and extra reinforcement in critical areas.
  • Touch Screen Fingertips: Use your phone or tablet without taking off your gloves.

These gloves are great for:

  • Hand & power tool use
  • Contractors
  • Mechanics
  • Landscapers
  • Equipment operators
  • Heavy-duty applications

Max Protect – Hi-Viz, Cut Level 5 Impact Resistant Work Gloves

  • Silicone-Coated Seamless Palm: Seamless one-piece palm with proprietary silicone-grip design, provides maximum dexterity and grip.
  • Waterproof Palm:  Keeps your hands dry and clean.
  • Enhanced TPR Impact Protection: 5mm Thermo Plastic Rubber (TPR) provides the ultimate protection from impact to the back of hand, while maintaining a soft, flexible fit.
  • Easy Pull Tabs: Get your high-impact work gloves in the proper position faster.
  • Elastic Wrist Closure:  Provides a secure fit to your wrist while allowing for easy glove removal between tasks.
  • ID Tag:  Let everyone know that these are your gloves.
  • Reinforced Saddle: Extra protection at the typical wear point between the thumb and index finger.

These gloves are great for:

  • Oil/Gas Drilling
  • Material Handling
  • Equipment operators
  • Contractors
  • Heavy Duty Applications

Limited inventory will be arriving Mid-March, 2019.

Contact Director of Sales, Scott Holbrook ( to request samples or to reserve your pairs.

SEMA 2018

SEMA 2018 has concluded and it was another great show for the specialty equipment and aftermarket parts and accessories makers.

A look at the product category award winners shows that the industry tops itself every year with new and innovative products.  Since SECURE has its roots in helping offroad and 4×4 adventurers  dominate their preferred trails, some of our favorite winners were products that do the same:


Off-Road/4-Wheel Drive Product

Winner: Rancho/DynoMax, Rancho JL Wrangler Sport Suspension System

Powersports Product

Winner: Warn Industries Inc., VRX 45-S


Tools & Equipment Product

Winner: Newarc Tech LLC, NewArc SRS-3 Portable Wheel Straightening System


Congratulations to all the winners and we look forward to seeing what exciting new product developments are in store for SEMA 2019!


SECURE to Add New Product Line

As an industrial tech and innovation-focused brand, we’re always looking for the next product we can improve to make our clients’ lives easier.

Our first original product, the SuperRatchet with 360Swivel, changed how easy and safe it is to secure large cargo, such as vehicles and machinery, to virtually any type or configuration of trailer, truck or other transport vehicles.

Then, we came out with the SuperBag which has allowed consumer markets to all but eliminate cardboard boxes from their lives.  The SuperBag is not only great for organizing garages and sheds, but is also a rugged enough to be used for landscaping, hunting and other outdoor uses that require durability.

Our newest game-changer is still being developed, but here’s a sneak peek at the upcoming SECURE SuperBungee product lines.

We’re excited to be introducing this new product line and will release it as soon as we finish our rigorous testing of each new feature.

In the meantime, if you have a small load to secure, check out our 1 x 15 SuperRatchet.  It’s the perfect tool for securing small items and valuables to any trailer.

Waterfowl Season Approaching – Store and Transport Your Decoys!

With waterfowl season just around the corner, now is the perfect time to place an order for your SECURE SuperBags to easily store and transport your decoys!

SECURE SuperBags have a massive amount of space and their rugged construction makes them the easiest way to carry, or drag, your decoys from camp to the field.

SuperBags will begin shipping on Sept. 15th on a first-come-first-served basis.

Before Sept. 30th, enter the coupon code “DECOY10” at check out to get a 10% discount.

SECURE Safety Squad #1 Fall Tour Dates

This fall, SECURE Safety Squad #1 will be visiting cities all over the Western US promoting the SECURE SuperRatchet line of products as well as our upcoming SuperBags.

Our goal is to meet and develop relationships with independent business owners and contractors all over the region to give them an opportunity to try SECURE products in their own businesses.

Visit our booth at the following events (or call to schedule an appointment) and get great deals on single and bulk purchasing for the SECURE products that best fit your needs.

SECURE Trains ACE Hardware Sales Associates

Last weekend SECURE delivered training to sales associates at ACE Hardware.

The purpose of the training was two-fold.  First, to give sales associates a general understanding of ratchet tie down and tow straps, including:

  • The material construction ratchet tie downs and tow straps
  • How to gauge the quality of a tie-down or tow strap
  • Proper use of ratchet tie-downs and tow straps
  • Maintenance and care of ratchet tie-downs and tow straps

Second, was to give sales associates specific training on SECURE SuperRatchets and why they are a better option for clients:

  • SuperRatchet innovations and features
  • Target Customers
  • Use Case Scenarios
  • Proper use of SECURE SuperRatchets

We’d like to thank ACE Hardware for the opportunity to train their sales associates on how to help their customers purchase a superior product for their cargo securement needs.

If you’re a retail store and you’d like to offer SECURE SuperRatchets to your customers, email Scott Holbrook ( to schedule a meeting to learn more about the advantages of SECURE product lines over traditional tie-downs.

SuperRatchet quickly becoming the standard at trailer shops nationwide

Trailor shops and custom fabricators all over the nation are recognizing the SuperRatchet as a superior product to offer their clients.

SuperRatchets, because of our 360Swivel technology, offer trailer fabricators as well as cargo haulers a variety of options on where and how loads get secured.

This means that SuperRatchets work great on a variety of different trailer types and applications from tieing down vehicles…

…to making sure that tarps don’t fly off of loads.

To learn more about how the SuperRatchet can work with your trailer builds, give us a call at 1-844-9-STRAPS and schedule an appointment for a representative to come by and give a product demonstration.

Accpeting Pre-Orders for New Colored Tow Straps

We just finished production on our new colored tow straps.  And they look amazing!

New Features

Each tow strap comes with edge protection down the entire length of the product as well as reinforced eyes.  The additions increase the lifespan of the product by protecting the load-bearing threads from the everyday use and abrasion.

Unlike many competitors, who simply use a standard black color for the eye reinforcement (if they reinforce, and not everyone does), we’ve also gone the extra mile and color-coordinated the eye colors to add an extra aesthetic appeal that or competitors are lacking, thus giving customers the ability to more fully customize their gear to their ride.

Here is the Blue Tow Strap with blue eyes.

The black tow strap with yellow eyes, matching the logo.

The red tow strap with red eyes.

The Green tow strap with green eyes.

The other major change we’ve made is that the colored tow straps are now shorter than the standard line.  Instead of 20ft, the colored straps are only 15ft long, with the same 20,000 lbs break strength from our industrial grade polyester webbing.

Increase Customer Options and Increase Sales

Most tow straps and tow strap displays look exactly the same:

The tow straps are those yellow things on the 2nd shelf.

Offering your customers color options for tow straps will make your display more lively and colorful as well as set apart your store from competitors by offerings options not available elsewhere.

Colored tow straps will be available starting in September, in limited quantities.  

Because of the limited production quantity of only a few hundred straps, you should pre-order today to make sure that your products are reserved and that you can offer colored strap options to your customers in starting in September.

To pre-order, or reserve products, contact Director of Sales, Scott Holbrook  ( or call: 1-844-9-STRAPS.

SECURE Director of Sales Visits Houston


Director of Sales, Scott Holbrook, is in Houston this week giving demos on the full range of SECURE products from bulk webbing to lifting slings and SuperRatchets.


SECURE SuperRatchets

SuperRatchets – SECURE is most known for our SuperRatchet line of products and will be discussing with Offroad Stores, Hardware Stores and Trailer Shops the benefits of offering SECURE products to their customers.


SECURE Bulk Webbing

Bulk Webbing & Lifting Slings – Because of the industry-recognized quality of our webbing, lifting sling and tie-down fabricators have an intense interest in using our webbing in their own fabrication operations.  However, as with anything that has the SECURE name, certain standards must be met before we allow the use of our products in any kind of manufacturing.

All in all, we’re excited about this week’s visits and about increasing our presence in the Houston market!

Black is the New Yellow

In our last post, we mentioned that there was a bit of an issue with the yellow dye taking to our new black webbing.

It looked a little green from where the dyes were improperly mixing:

After working all weekend, the color team solved the issue.

The above video is directly from the factory floor and looks amazing.

We’re very excited to be offering our retail customers and industrial clients the widest range of color options available on the market for each of our product segments.

Black is not an easy color to work with, even for an experienced manufacturer like SECURE who has done black products in the past.

If you’re looking to make customized black products, contact Director of Sales, Scott Holbrook with you specialized request (